Decent · The network
From a world built on monetised attention to one of compensated intention.
Free thinkers, building collective intelligence — together. The software is free, the network is yours, and the value flows back to the people who made it.
The old deal
For twenty years the best things online came free — and the catch was you. If you're not paying for the product, you are the product.
Two tolls on every ordinary day
You were the inventory
The banks
A slice of your money, off every payment, bleeding out where you never see it.
Big tech
Your data — every click, photo and word — baled up to train the machines.
The “free”
Only ever the lure that kept you sitting still for both.
The same trick, now with AI
AI didn't change the deal — it stopped pretending, and took the work itself. They took your attention, then your data, then the work itself. Decent hands all three back.
Decent runs it backwards
Money moving pays for knowledge waking up
Money moves
People and businesses move money through Decent.
Decent never holds it
A bank holds your money. Big tech holds your data — and, more and more, holds you. Decent holds none of it. Your money, your data and your identity never leave your hands — you stop being a tenant in someone else's system and become sovereign over your own digital life.
How it works
Two halves — the first pays for the second
A card on regulated rails
Your mark on the front, a proper treasury behind it. Every tap is money moving through Decent instead of leaking out of you — the cut that used to bleed to banks and processors stays put.
A world model you own
Everything you know in one place, searchable by meaning, every connection drawn — a living library you can ask out loud. And when an AI wants to learn from it, it pays. On your terms. Back to you.
Operations, made tangible
The card is the flywheel turning
A branded debit card on regulated rails — your mark on the front, treasury and settlement behind it. Your brand, your customers, savings on global operations.
Every swipe is money moving through Decent — and a small share of that volume funds new work and builds world models. The card is where the loop stops being a diagram and becomes a payment.
What stays yours
The two-layer model
Your world — your content, brand and operations — stays yours. The derived layer sits on top: the summaries, tags, taxonomies and relationship graph built from it.
Decent keeps and re-uses the understanding; the thing of real value never leaves your ownership.
Decent only learns from its shape — the summaries, the tags, the map. A description of your world, not your world. The part that was gathering dust anyway.
Who it's for
The same deal is run on all of us
Individuals
One person making sense of their own world — a vault that finally answers back.
Collectives
A group thinking together — a creative conspiracy pooling into one shared mind.
Companies
A deep archive and a longer memory — everything it knows, awake at last, and earning.
How value moves
What we do with the funds
Make new work
We front the money to make new work, and recoup from what its model earns. Four to the Floor was the first.
Back the builders
We back the groups building the infrastructure the whole network runs on — the rails, the rooms, the tools.
Bring businesses in
We bring existing businesses in through their money — the cut funds the commissions, which grow the talent.
Every model owned by whoever made it, pooled only when it pays — a member-governed network where one world model is one vote, and value flows back to the people who made it.
Proof
Four to the Floor
The first commission: a UK music-TV catalogue turned into an infinite archive — five series of artists, performances and themes, built on real material under a first-of-its-kind world-model licence.
The template the rest of the network is built from.
Where this is heading
The intelligence these models add up to should belong to the people who built it — not licensed from a lab, not rented by the hour. A shared mind the network owns outright.
And it has to be built in the open. A world model is becoming a universal translator — the lens we read the world through, with values and value baked in. A filter you can't see inside is just a black box you're asked to trust on faith. Ours is the opposite: owned by the people who feed it, able to show its working.
Your turn
Compensated intention starts here.
Declare what you'd commission, or the knowledge you hold. It becomes the first signal in your relationship graph — the kind of intention Decent is built to pay for.
Build the world model. Keep it yours.
decent.partners